Founded in January 2007, the online broker eToro has become quite a popular trading platform over the years. The original vision of the eToro founders was essential to enable investors to trade ultimately from anywhere and to promote independence from traditional financial institutions.
The CopyTrader Phenomenon at eToro
In 2009, the WebTrader trading platform was launched by eToro, which already provided investors with helpful tools for trading. In the next year, eToro launched OpenBook, which is the world’s first social trading platform. With the help of this platform, traders now can “copy” other successful investors with the “ CopyTrader “ tool and adapt their strategies. This opportunity brings a lot of appreciation and awards for them.
Since April 2011, they make the mobile version available for the platforms “WebTrader” and “OpenBook.”
Mimicking Trading Strategies
In 2013, the online broker then added shares to its portfolio, thereby enabling its customers to diversify. Three years later, “CopyPortfolios ” was launched, which bundles the portfolios and strategies of top traders and makes them accessible to all traders.
As part of the crypto hype eToro, early 2017 finally took also cryptocurrencies volumes in the range. In 2018, the online broker expanded to the United States with a US trading platform for cryptocurrencies.
Social Trading and eToro Broker
A unique feature that distinguishes eToro from other online trading platforms is social trading. The eToro platform has gained immense popularity for the social trading platform. Investors from more than 140 countries, use the online platform eToro. They also provide their know-how and experience in the social trading network of eToro. In this platform, you can find out the traders who are successful in trading. And you can also copy their strategies anytime to make most of the profit out of it.
Finding Traders to Copy
If you are looking for individual traders to follow, you can easily find them using the search function. With this search, you can also filter many different characteristics, such as by profit, risk rate, location, etc. In this way, traders can also create their individually optimal portfolio.
Social Media and Trading Community
An additional unique feature of the eToro online broker is the individually adaptable social news feed. Here social media contributions and the posts about online trading can be set so that interaction and mutual exchange with other traders of the eToro community are made possible. Apart from that, as a trader, you can also share your instruments or strategies and comment on other contributions.
Regulation of eToro and Social Trading
The headquarter of this company, which is known as eToro (Europe) Limited, is in Cyprus. This is the reason why the online broker is also regulated by the relevant financial authority from Cyprus. This is the CySEC. Another branch of eToro is also located in the UK. Accordingly, the British tax authority FCA is responsible for regulating the broker.
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